Small-batch beans, sourced from farmers we visit by name, roasted in tiny lots the morning before they ship. No mystery, no marketing speak — just coffee made the way it should be.
Your beans are roasted the morning they ship — never sitting on a warehouse shelf. The aroma you open is the aroma we sealed.
We work with seven family farms across Vietnam and Ethiopia. We know their names, their kids, the year their first harvest tasted like cherries.
Compostable bags, recycled paper, no plastic windows. The package arrives quiet, the way good news should.
A two-minute quiz — bright or rich, fruity or chocolatey, how you brew.
Our roaster picks the beans of the week that fit your profile, by hand.
Every Friday morning. Tracked, but never noisy — one tidy email, that's it.
Loved it? Tell us. Not quite? Tell us. We tune the next box around you.
Lần đầu tiên một sáng tôi mong đến giờ pha cà phê.
Free shipping, easy to pause, easy to leave. The first week is on us if the beans don't sing.
We roast on Thursday night and ship Friday morning. You'll get a quiet tracking email — usually it lands at your door within 2 to 3 working days, anywhere in Vietnam. International orders ship via the same window, with a few extra days at customs.
Of course. Pause, skip a week, or cancel — all from your account, no email needed.
Yes, to most countries in Southeast Asia, plus selected addresses worldwide. Shipping is calculated at checkout.
Mostly. We occasionally feature a small-batch blend of two friendly farms — always labelled clearly, never hidden.
Tell us within 14 days and we'll send another roast on the house. No forms, no questions. We'd rather you keep loving coffee than feel stuck with a bag you don't.
Your first bag ships this Friday. We saved a roast just for you.
Start your subscription